Standard Reporting vs. Competitive Intelligence: What Retail Leaders Need to Know

Unlock the difference between standard reporting and true competitive intelligence. Learn why retail leaders are shifting toward real-time, actionable insights to outpace the competition.

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Price Right, Sell Smart

The Most Advanced
AI-Powered Pricing Intelligence Solution

Make confident pricing decisions with unmatched accuracy, deep market visibility, and always-on AI insights designed for category management, pricing, and analytics teams

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Our Products at a Glance

Competitor Price Monitoring

Track and benchmark prices against competition, across product types, locations, devices, and languages.

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Linking and Range Consistency

Link and manage product relationships for consistent competitive pricing.

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Pricing Modeling and Optimization

Align competitive insights with your pricing and financial objectives to drive smarter, data-driven pricing decisions.

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How Our Customers Gain a Competitive Edge

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Exact and Similar Product Matching

Balancing both exact and similar product matches across 15K+ SKUs with dynamic rematching ensuring competitive agility in evolving rural and farm retail markets

Competitor Pricing Intelligence

Timely competitor pricing insights to help offer compelling employee benefits and perks to clients

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Competitive Intelligence

Pricing and Assortment intelligence for 4 retailers for competitive benchmarking, fueling strategic business expansion

Unmatched Expertise to Drive Pricing Success

AI-powered Product Matching

Location-based
Intelligence

Granular,
Actionable Insights

Data Management & Transparency

AI-powered Product Matching

Match Types We Support

Accurately match exact, similar, substitute, and private-label products across industries, regions, languages, and sales channels.

Unit-normalized Price Analytics

View normalized units of measurement for apples-to-apples pricing comparisons.

Veracite Workflow

Integrate advanced AI, multimodal data inputs, domain expertise, and human insight, to deliver over 95% matching accuracy with less than 5% missed matches.

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Location-based
Intelligence

Regional Price Analysis


Identify regional price variations and competitive zones, enabling targeted, profitable local pricing strategies.

Leverage data-driven insights to tailor strategies, maximize profitability, and stay ahead in key markets.

Global Price Analysis

Track and compare prices seamlessly across global markets, multiple currencies, and languages for a truly comprehensive pricing strategy.

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Granular,
Actionable Insights

Multidimensional Price Analytics

Collect and process SKU-level data from eCommerce carts, apps, and retailer sites at your preferred frequency across industries and regions.

Price Points

Compare and analyze across price points - list price, selling price, unit-normalized price and net-effective price.

Historical Trends

Use filters and sliding timeline windows to zero-in on specific brands, retailers, categories and identify sudden pricing shifts like competitor markdowns.

Data Management & Transparency

Data Stats

Gain comprehensive visibility into the quality of competitive data via detailed audit reports.

Anomaly detection

Automatically detect anomalies through statistical techniques and send timely alerts to stakeholders.

Veracite Match Management

Approve or disapprove product matches directly via the dashboard to swiftly manage the quality of your insights.

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Unlock Diverse Applications of Strategic Pricing

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Competitive Intelligence

Gain actionable insights into competitor pricing strategies and dynamic pricing trends

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Pricing Architecture Optimization

Set, manage, and optimize prices for your entire product portfolio

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Vendor Negotiations

Negotiate with data-driven insights to secure favorable terms from suppliers

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Omnichannel Pricing

Leverage location-level competitive intelligence to manage omnichannel and regional prices

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Promotions Tracking

Optimize your promotions by tracking competitor coupons, banner ads, and bank offers

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Executive Reporting

Create detailed, insightful dashboards to meet all your pricing reporting needs

Hear From Our Customers

DataWeave offers great insights that help ensure we're providing our customers with the very best value. The team is great to work with and very quick to respond whenever we have any questions or concerns.

Andie Villez

Andie Villez

Buyer of Oils & Chemicals, Blain's Farm & Fleet (Blain Supply, Inc.)

Intelligent matching and great customer service. DataWeave has been a reliable partner in our competitive analysis efforts.

Harshal Patel

Harshal Patel

Senior Manager, Pricing Strategy & Analytics, Purchasing Power

The DataWeave team has been working with us for a long time, helping us maintain parity with our competitors accurately and effectively. They have shown dedication and hard work. Their attention to detail, commitment, and proactive approach have been invaluable to our recent projects. Thank you for always going the extra mile and ensuring our work maintains the highest standards.

Gaurav Gahlawat

Gaurav Gahlawat

Assistant Team Lead, TATA 1mg

The team has provided great analysis during promotional time periods that have helped shape our pricing strategy. We appreciate their efforts in partnering and helping to test out new things like size-level scrapes. They're very flexible and easy to work with.

Senior Pricing Analyst

Leading Footwear and Apparel Retailer

I’m very happy with the competitive matches, communication with the team, and their ability to address our unique needs. Overall, I think we are getting good work done!

Pricing Analyst

Leading Retail Chain

Frequently Asked Questions

What is pricing intelligence and why is it important for retailers?

Pricing intelligence refers to the process of gathering and analyzing data on competitor pricing to make informed pricing decisions, often using sophisticated technology like AI. By providing actionable insights, pricing intelligence allows companies to compare their prices with competitors, identify opportunities for price adjustments, and strategically implement promotions to enhance market positioning and drive revenue growth. In short, it helps companies price right and sell smart.

What kind of data is analyzed in pricing intelligence?

Pricing intelligence involves analyzing data such as competitor prices, promotional strategies, stock availability, price history, and product attributes like brand or size. This comprehensive view helps businesses make data-driven pricing decisions to stay competitive and maximize profitability.

How often should pricing data be updated in a pricing intelligence tool?

The frequency of data updates depends on the industry and market dynamics. For fast-moving industries, like grocery or fashion retail, pricing data may need to be updated daily or even several times in a day. In slower-moving sectors, weekly or monthly updates may be sufficient. Regular updates ensure that businesses can react to real-time changes in the market.

How can pricing intelligence be adapted to meet the unique needs of different industries and product categories?

Pricing intelligence can be tailored to fit the specific needs of different industries and product categories by utilizing industry-specific attributes and metrics. For instance, in the electronics sector, pricing can be tracked and compared based on technical specifications like processor speed or screen size. In the grocery sector, it can analyze price fluctuations for perishables like milk or eggs, which may change daily, versus non-perishables that change weekly. Customizable algorithms can analyze these factors, ensuring more than 99% product match accuracy across diverse categories, helping businesses optimize pricing strategies relevant to their market.

Why is product matching crucial for accurate pricing intelligence?

Product matching forms the foundation of any pricing intelligence solution. Accurately matching similar products while accounting for complex, subjective attributes like design, size, and style is crucial to ensuring that pricing decisions are based on precise and relevant data. This accuracy helps businesses make informed pricing adjustments and stay competitive without risking mismatches that could lead to costly errors.

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