Overview

The digital shelf, which is the online equivalent of a brick-and-mortar store, is how brands primarily interact with consumers today. While this has enhanced the accessibility of brands, it comes with increased complexity and dynamics. And winning the digital shelf across various online marketplaces becomes a key prerequisite for profitable e-commerce.

Read this e-book to:

• Learn the basics of Digital Shelf Analytics (DSA)
• Discover how to apply DSA to enhance your product's discoverability on the digital shelf
• Understand how to improve your digital shelf performance in relation to your competition