VIDEO

The Price Point Ep.16 Tariffs Further Explained

In this episode of The Price Point, Edward Salas, SVP of Retail Strategy at DataWeave, unpacks a critical but often overlooked pressure on retail pricing and margins: tariffs.

As global trade tensions escalate and inflation reshapes sourcing strategies, understanding tariffs is no longer optional for pricing, planning, and supply chain teams. Eddy breaks down how tariffs impact costs at the SKU level—and why their effects are more complex than most realize. You’ll learn:

How tariffs directly squeeze product margins—and why it's not always passed to consumers.

The 3-step tariff calculation process: HS codes, country of origin, and applicable trade agreements.

Real-world sourcing scenarios (like avocados from Mexico vs. Chile) that change tariff rates—and retailer decisions.

Why even U.S.-made goods can feel tariff-driven inflation.

The growing link between tariff pressure and shrinkflation—risking long-term consumer trust.

How retailers are shifting promo strategies to absorb tariff risk without damaging price image.

Edward reminds us: tariffs aren’t just a supply chain issue—they’re a pricing, perception, and profit issue. And in today’s climate, ignoring them is a luxury retailers can’t afford.

This episode is a must-watch for pricing analysts, sourcing leaders, and anyone navigating the ripple effects of global trade on local shelves.

Tune in now to connect the dots between policy and price perception.