In this episode of The Price Point, Edward Salas, SVP of Retail Strategy at DataWeave, unveils the secrets of web scraping and its transformative impact on competitive intelligence for retailers and brands.
Discover how web scraping enables businesses to monitor competitor pricing, promotions, product availability, and share of search across multiple markets in real-time. Edward breaks down key scraping methods, from site crawls to in-cart and keyword search scraping. He also addresses common misconceptions and talks about the complexities of scaling these processes effectively.
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