Key Highlights

With exponential growth in online food ordering, our customer, an American fast-casual QSR chain wanted to add data & analytics to their menu to get insights on their performance across food delivery apps and the impact of key KPIs on sales.

• Delivery Analysis: Understanding the correlation between delivery time & sales volumes
• Availability Analysis: Impact on sales when outlets were “unavailable for ordering”
• Rating & review Analysis: How online reviews & ratings shaped customer perception & sales
• Discoverability Analysis: How search result page rankings impacted outlet discoverability
• Advertising Effectiveness Analysis: Insights into the ROI delivered on ad spends across Food Delivery apps