The DataWeave Blog

Posts on E Commerce

 

Achieving Pricing Parity Across Online and Offline Channels Should Matter for Brands

With bricks-and-mortar stores steadily increasing their online presence, the balancing act of pricing online and in-store is now more import...

Michael Gamage | 20th Jun, 2019,  

 

Compete Profitably in Retail: Leveraging AI-Powered Competitive Intelligence at Massive Scale

AI is everywhere. Any retailer worth his salt knows that in today’s hyper-competitive environment, you can’t win just by fighting hard &...

Krishnan Thyagarajan | 13th Jun, 2019,  

 

6 Smart Pricing Strategies for eCommerce Success

Over the last decade, the proliferation of e-commerce and the consequent surge in competitiveness among retailers has brought focus to one o...

Shailendra Nagarajan | 24th May, 2019,  

 

Retailers Adopt Aggressive Private Label Pricing Strategies in CPG

Nine out of 10 leading retailers price their private label products lower than the average prices of their respective categories, reveals th...

DataWeave Marketing | 29th Mar, 2019,  

 

Thanksgiving Weekend Sale: How Top US Consumer Brands Fared

Online retailers in the US have enjoyed an impressive turnover during 2018’s Thanksgiving weekend sale. Over the last few weeks, DataW...

DataWeave Marketing | 10th Jan, 2019,  

 

How Consumer Electronics Was Priced Across Thanksgiving, Black Friday and Cyber Monday 2018

Consumer electronics has always been one of the most popular product categories for consumers during the Thanksgiving weekend sale each year...

DataWeave Marketing | 21st Dec, 2018,  

 

A Study of Fashion Retail Pricing Across Thanksgiving, Black Friday and Cyber Monday 2018

The biggest holiday sale event of the western retail calendar — the Thanksgiving weekend sale, which includes Thanksgiving Day, Black ...

DataWeave Marketing | 20th Dec, 2018,  

 

Alibaba’s Singles’ Day: Decoding Tmall.com’s Pricing During Retail’s Biggest Sale Event

An average of $11.7 million per second was the rate at which Alibaba clocked $1 billion in sales during the first 85 seconds of Singles’ D...

DataWeave Marketing | 12th Dec, 2018,  

 

Amazon’s US Fashion and Apparel Product Assortment Evolves

As with many other product categories, Amazon has made a significant incursion in Apparel — a key battleground category in retail today. R...

DataWeave Marketing | 21st Nov, 2018,  

 

Inside India’s eCommerce Battle: Attractive Offers Usher In The Festive Season

It’s festival season in India again and shoppers took advantage of aggressive cutthroat competition between Indian online retailers to dri...

DataWeave Marketing | 13th Nov, 2018,  

 

Prime Day Sale: Unraveling the Highs and Lows of Amazon’s Flagship Event

Another year, another round of media frenzy, and another set of records broken. In only three years, Amazon’s Prime Day has evolved into o...

DataWeave Marketing | 30th Jul, 2018,  

 

[Flowchart] Winning the Coveted Buy Box on Amazon.com

Did you know that over 80% of purchases on Amazon.com is via the buy box? While Amazon is all the rage today, raking in 43% of all eCommerce...

Nadir Islam | 14th May, 2018,  

 

Clearance Sale Analysis: Retailing Woes Stagger H&M and Toys “R” Us

Confidence amongst retailing analysts was rocked last month by two successive announcements. H&M’s most recent quarterly report, which...

DataWeave Marketing | 30th Apr, 2018,  

 

Using AI-Powered Image Analytics to Recognize Product Attributes in Fashion

Anna is a fashionista and a merchandise manager at a large fast-fashion retailer. As part of her job, she regularly browses through the Web ...

Anshul Garg | 16th Apr, 2018,  

 

A Glimpse into Brand Inconsistency in Furniture eCommerce: An Account of Two Retailers

From initially lagging well behind early high-penetration categories such as consumer electronics, books, and apparel, furniture is now emer...

DataWeave Marketing | 29th Mar, 2018,  

 

A Deep-Dive into Amazon’s Fashion and Apparel Product Assortment

Apparel remains one of the key battleground categories in retail today, and like in most other product categories, Amazon has made significa...

DataWeave Marketing | 21st Mar, 2018,  

 

Boxing Day Sale: How UK’s Top Retailers and Brands Fared

Following a successful Black Friday in November, the United Kingdom geared up for the 2017 Christmas season in December. Analysts estimate t...

DataWeave Marketing | 19th Jan, 2018,  

 

Myntra Leads End of Year Promotions in Fashion

Following three back-to-back mega-sale events leading up to Diwali, India’s eCommerce companies once again opened the discount floodgates ...

DataWeave Marketing | 5th Jan, 2018,  

 

Tracing Lazada’s Pricing Across the Month-Long Online Revolution Sale

Commencing on the 11th of November and ending just a few days ago on the 12th of December, Southeast Asia’s biggest sale event, the Lazada...

DataWeave Marketing | 26th Dec, 2017,  

 

Consumer Packaged Goods Join The Black Friday Blitz

While the Thanksgiving weekend sale, which includes Black Friday and Cyber Monday, is famous for attractive offers across all consumer categ...

DataWeave Marketing | 12th Dec, 2017,  

 

Thanksgiving, Black Friday and Cyber Monday Parade Discounts in Fashion

Fashion has always been one of the great engines of retail, and two of its iconic sale events are Thanksgiving and Black Friday. While Black...

DataWeave Marketing | 2nd Dec, 2017,  

 

[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up

Alibaba may have raked in some $25 billion on Singles’ Day in the largest one-day sales turnover ever. In the Western world, however, Blac...

DataWeave Marketing | 29th Nov, 2017,  

 

Under the Microscope: Lazada’s 11.11 Online Revolution Sale

Lazada’s signature event, Online Revolution, is a month-long sale extravaganza that commenced with a Mega Sale on 11 November, and culmina...

DataWeave Marketing | 23rd Nov, 2017,  

 

Black Friday Sales Season: How US Retailers Are Gearing Up

In today’s rapidly evolving online and mobile worlds, few things encapsulate the competitive nature of the online retail battlefield like ...

DataWeave Marketing | 14th Nov, 2017,  

 

Diwali Season Sales: Here’s How India’s eCommerce Giants Fared

As the battle of the Indian eCommerce heavyweights continues to accelerate, we have witnessed three separate sale events compressed into the...

DataWeave Marketing | 25th Oct, 2017,  

 

5 Drivers of eCommerce Success That Will Never Grow Old

Retail has undergone a dramatic transformation over the last decade. Once dominant retailers are today being given a run for their money ami...

Kirtana Suri | 17th Oct, 2017,  

 

Festive Season Sale: Who’s Winning the Great Indian eCommerce Battle?

In the lead up to October’s Diwali celebrations, almost all major Indian e-retailers had announced mammoth sale events for last week. Resu...

DataWeave Marketing | 27th Sep, 2017,  

 

ABOF: The Strategic Role of Competitive Intelligence in Modern Retail

When retailers today look to compete in the cutthroat world of online commerce, they face several challenges unique to the nature of modern ...

DataWeave Marketing | 28th Aug, 2017,  

 

Video: Using Product Images to Achieve Over 90% Accuracy in Matching E-Commerce Products

Matching images is hard! Images, intrinsically, are complex forms of information, with varying backgrounds, orientations, and noise. Develop...

DataWeave Marketing | 9th Aug, 2017,  

 

Was Amazon’s Prime Day Sale Really That Big a Deal?

Hint: Only in some product categories Amazon’s Prime Day sale, the first-of-its-kind in India, made a conspicuous splash across the media ...

DataWeave Marketing | 1st Aug, 2017,  

 

Implementing a Machine-Learning Based eCommerce Product Classification System

For online retailers, price competitiveness and a broad assortment of products are key to acquiring new customers, and driving customer rete...

Ankush Bhalotia | 22nd Jun, 2017,  

 

Advantage Flipkart: The Motives Behind Acquiring eBay India

Flipkart recently acquired eBay’s India business in an announcement that made a huge splash across the country. With Flipkart already havi...

Amit Tripathi | 16th May, 2017,  

 

Dissonance in MRPs for same products across online retailers

We all know, online shopping offers a lot of benefits to shoppers. Apart from the convenience it offers access to a wide-assortment base and...

DataWeave Marketing | 13th Dec, 2016,  

 

Smart Practices Around Competitive Pricing in Ecommerce

Top pricing strategies for online retailers “When it comes to retail markets, law of one price is no law at all” — Hal Varian Hal ...

DataWeave Marketing | 6th Dec, 2016,  

 

Introducing the new PriceWeave

PriceWeave provides Competive Intelligence for eRetailers, brands, and manufacturers. Competitive Intelligence helps businesses understand...

DataWeave Marketing | 31st May, 2016,  

 

Competitive Intelligence for Retail and PriceWeave

In the aggressive business of online retail every detail you know about your competitor gives you an edge over them. To help you stay ahead ...

DataWeave Marketing | 31st May, 2016,  

 

Competitive Intelligence: Why Price Intelligence is Critical

[This is Part 2 of a series of posts on Competitive Intelligence for Retail. Find the previous post here.] Competitive pricing is arguably ...

DataWeave Marketing | 31st May, 2016,  

 

7 features of an effective Retail Price Intelligence tool

[This is Part 3 of a series of posts on Competitive Intelligence for Retail. Find the previous posts here: Part 1 and Part 2.] 1. Accurat...

DataWeave Marketing | 31st May, 2016,  

 

Why is product matching hard?

Product Matching is a combination of algorithmic and manual techniques to recognize and match identical products from different sources. Pro...

DataWeave Marketing | 4th Aug, 2015,  

 

How Colours Influence Buying Patterns In Retail

Research shows that the colour of the clothes we wear significantly affect our day to day lives. For instance wearing black might help us a...

DataWeave Marketing | 4th Aug, 2015,  

 

Analyzing Social Trends Data from Google Trends and YouTube

In today’s world dominated by technology and gadgets, we often wonder how well a particular product or technology is being perceived by so...

DataWeave Marketing | 4th Aug, 2015,  

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