DataWeave

The DataWeave Blog

Weaving Stories on Retail and Technology

Backpacks to Binders: Examining Back-to-School Price Hikes in 2023

Backpacks to Binders: Examining Back-to-School Price Hikes in 2023

Our analysis of the back-to-school category across major retailers reveals an average price surge of 9.8% in 2023. ...

DataWeave Marketing | 11th Sep, 2023,  

DataWeave Launches PricingPulse: Empowering Retail Leaders With Comprehensive and Strategic Pricing

DataWeave Launches PricingPulse: Empowering Retail Leaders With Comprehensive and Strategic Pricing

DataWeave’s PricingPulse is the first and only pricing view in the industry to bridge the gap between tactical pricing decisions and compr...

Praveen Sheethalnath | 29th Aug, 2023,  

Amazon India’s Pricing and Discounts on Prime Day 2023: A Deep Dive Analysis Across Leading Catego

Amazon India’s Pricing and Discounts on Prime Day 2023: A Deep Dive Analysis Across Leading Catego

Learn about the pricing strategies and discounts offered by Amazon and Flipkart during Amazon Prime Day 2023 in India across the Apparel, Ho...

DataWeave Marketing | 10th Aug, 2023,  

Amazon US Prime Day 2023: Insights on Pricing and Discounts Across Popular Categories and Brands

Amazon US Prime Day 2023: Insights on Pricing and Discounts Across Popular Categories and Brands

Learn about the pricing strategies and discounts offered by leading retailers and brands during Amazon Prime Day 2023 in the US across vario...

DataWeave Marketing | 24th Jul, 2023,  

Navigating the Turbulent Home and Furniture eCommerce Market in 2023 with the Power of Competitive I

Navigating the Turbulent Home and Furniture eCommerce Market in 2023 with the Power of Competitive I

Learn about the pricing strategies of leading home and furniture retailers in 2023 and how they can leverage DataWeave’s competitive intel...

Shailendra Nagarajan | 29th Jun, 2023,  

Fashion eCommerce 2023: Leveraging Pricing Intelligence to Stay Competitive Despite Reduced Demand

Fashion eCommerce 2023: Leveraging Pricing Intelligence to Stay Competitive Despite Reduced Demand

Learn the pricing strategies of leading fashion retailers in the US on the backdrop of inflation, reduced demand, and overstocking and how t...

Lauren Taubes | 22nd Jun, 2023,  

Impact of Inflation on Grocery: Pricing Insights on Leading US Retailers

Impact of Inflation on Grocery: Pricing Insights on Leading US Retailers

Inflation, like an invisible force, silently shapes the dynamics of economies, gradually eroding the purchasing power of consumers and leavi...

Krish | 16th Jun, 2023,  

Competitive Pricing and Availability Trends of South Africa’s Leading Retailers and Brands in 2023

Competitive Pricing and Availability Trends of South Africa’s Leading Retailers and Brands in 2023

South Africa’s eCommerce market is primed for robust growth in 2023 and beyond, despite the short-term impact of COVID19 over the last few...

Prashant Dixit | 14th Apr, 2023,  

Decoding the 2022 Black Friday Record Sales: The Who, The What, and The How?

Decoding the 2022 Black Friday Record Sales: The Who, The What, and The How?

Expert Insights powered by DataWeave’s Digital Shelf Analytics on Black Friday 2022. ...

DataWeave Marketing | 14th Dec, 2022,  

It’s not easy being a Bakery Brand: Insights from Digital Shelf

It’s not easy being a Bakery Brand: Insights from Digital Shelf

The “Bakery & Snack” category is a fast-growing food segment. Here’s how companies can leverage DataWeave’s e-commerce ...

Moumita Mondal | 3rd Dec, 2022,  

Insights from the Digital Shelf of Indian FMCG Brands

Insights from the Digital Shelf of Indian FMCG Brands

To stay competitive, it is crucial for manufacturers and retailers to engage with analytics and data experts to seamlessly integrate e-comme...

Mitrasaptami Das | 29th Nov, 2022,  

The Rapid Rise of Alcohol eCommerce in the UK

The Rapid Rise of Alcohol eCommerce in the UK

Do customers prefer buying alcohol online or via Q-Commerce apps? Did Tesco give a higher discount on Booze in 2022 or Weezy? And what were ...

Varun Sharma | 5th Sep, 2022,  

5 Ways to Manage and Improve Stock Availability

5 Ways to Manage and Improve Stock Availability

Stock availability is the degree to which a brand or retailer has inventory of all their listed items to meet customer demand. ...

Riya Anand | 24th Aug, 2022,  

5 Ways DataWeave Helps Brands Drive Growth With Amazon Ads

5 Ways DataWeave Helps Brands Drive Growth With Amazon Ads

Consumers are discovering and trialing new eCommerce marketplaces, brands and products at a faster rate than ever before, given the vast amo...

Praveen Sheethalnath | 23rd Aug, 2022,  

Prime Day India 2022 – highlights from the 2 day annual shopping festival!

Prime Day India 2022 – highlights from the 2 day annual shopping festival!

Amazon Prime Day India 2022 – Here are the much-awaited sales deals, stats and analysis of the 2-day annual shopping festival. Read no...

Priyanka Meka | 15th Aug, 2022,  

Prime Day Germany 2022 – highlights from the 2 day annual shopping festival!

Prime Day Germany 2022 – highlights from the 2 day annual shopping festival!

How does amazon prime day sales stats look this year? Let’s take a look at the Amazon Prime Day Germany 2022 sales stats and highlight...

Priyanka Meka | 8th Aug, 2022,  

Prime Day UK 2022 – highlights from the 2 day annual shopping festival!

Prime Day UK 2022 – highlights from the 2 day annual shopping festival!

Amazon Prime Day has been growing year after year. Check out the Amazon Prime Day UK 2022 sales stats from the DataWeave Blog. Read Now! ...

Priyanka Meka | 4th Aug, 2022,  

Fake Reviews: A Real Pain Point for Brands

Fake Reviews: A Real Pain Point for Brands

Learn how to spot a fake reviews and prevent it on Amazon and how it is a real pain point for brands and eCommerce from DataWeave Blog ...

Riya Anand | 27th Jul, 2022,  

UK Grocery Pricing Wars in 2022! A quick look at Pricing Data we gathered from 5 Grocery retailers i

UK Grocery Pricing Wars in 2022! A quick look at Pricing Data we gathered from 5 Grocery retailers i

Understand the insights on who is winning the grocery pricing wars in the UK fought by 5 giant grocery retailers from the DataWeave blog. R...

Varun Sharma | 24th Jul, 2022,  

The Role of eCommerce in Sustainable Fashion

The Role of eCommerce in Sustainable Fashion

In this blog, we will discuss the rise of sustainable fashion & its benefits. We will also discuss marketplaces that help reduce carbon...

Ankitha Nagaraj | 18th Jul, 2022,  

U.S. Prime Day Deals 2022: Promotion Intelligence First Look

U.S. Prime Day Deals 2022: Promotion Intelligence First Look

As inflation hits another 40-year high at 9.1 percent, U.S. consumers geared up for their first sign of hope and relief in the form of antic...

Jeevanantham Kailasam | 14th Jul, 2022,  

The challenges in scaling a ‘House of Brands’

The challenges in scaling a ‘House of Brands’

How much have you heard about the house of brands strategy? Find out here the strategies, advantages & challenges companies face in sca...

Saahil Sachdeva | 6th Jul, 2022,  

How short term Stockouts on Amazon can have a long-term impact on your eCommerce business

How short term Stockouts on Amazon can have a long-term impact on your eCommerce business

Learn how stockouts on Amazon can impact your eCommerce sales. Read Now! ...

Jeevanantham Kailasam | 30th Jun, 2022,  

Feminine Hygiene Products Face Supply Chain Shortage and Price Increases

Feminine Hygiene Products Face Supply Chain Shortage and Price Increases

Last week the DataWeave analytics team identified the states most impacted by the baby formula shortage, only to see feminine hygiene produc...

Amy Fieber | 22nd Jun, 2022,  

7 Key Metrics that QSRs want (but may not get) from Food Delivery Apps

7 Key Metrics that QSRs want (but may not get) from Food Delivery Apps

As the QSR market is projected to be valued at $691 billion by 2022. Here are a few important metrics QSRs need from food delivery apps to i...

Saahil Sachdeva | 15th Jun, 2022,  

Baby Formula Shortage Continues Alongside National Price Increases – June 2022

Baby Formula Shortage Continues Alongside National Price Increases – June 2022

As the baby formula shortage continues, retailers and brands are working quickly to meet evolving consumer demand, considering supply chain ...

Amy Fieber | 14th Jun, 2022,  

eCommerce in South Africa: Data-Driven approach to getting ahead

eCommerce in South Africa: Data-Driven approach to getting ahead

About 70% of South Africans shop online once a month resulting in a massive growth of eCommerce in South Africa. Know how to tap into this g...

Prashant Dixit | 6th Jun, 2022,  

The Rise of South African eCommerce : The Growth, & the Future

The Rise of South African eCommerce : The Growth, & the Future

Understand the future and growth of the South African eCommerce market from online retail to quick commerce & rise in online shopping. ...

Prashant Dixit | 30th May, 2022,  

The Future of eCommerce is Social: Demystifying the Social Commerce Revolution

The Future of eCommerce is Social: Demystifying the Social Commerce Revolution

Learn what is social commerce and how to use top social commerce platforms for brand promotion and increase of sales in eCommerce by reading...

Pranaya Mohanty | 16th May, 2022,  

How Inflation has hit the Retail Industry

How Inflation has hit the Retail Industry

The Impact of inflation on the retail industry has affected the cost of living for various families. Here are the 5 important strategies to ...

Nobel Dhar | 11th May, 2022,  

Share of Keyword Search Cinco de Mayo 2022

Share of Keyword Search Cinco de Mayo 2022

As inflation continues to hike costs for consumers and supply chains challenge them to maintain loyalty, there is still an active audience w...

Akhil Gopi | 4th May, 2022,  

What is Customer Price Perception  and why it is important

What is Customer Price Perception and why it is important

Learn how to build the right customer price perception by analyzing competitors pricing, promotional strategies and brand image with the hel...

Osheen Jain | 4th May, 2022,  

Top 7 strategies to sell effectively on Amazon

Top 7 strategies to sell effectively on Amazon

Learn how to sell successfully on Amazon with these 7 Proven Strategies. Improve Product Visuals, Product Intelligent Pricing, Product Descr...

Riya Anand | 26th Apr, 2022,  

11 Reasons why your eCommerce Business is failing

11 Reasons why your eCommerce Business is failing

11 Reasons why eCommerce business fails · Poor customer service · Inadequate Pricing · Not targeting the right audience · Slow site spee...

Ankitha Nagaraj | 13th Apr, 2022,  

eCommerce Performance Analytics for CPG Private Label

eCommerce Performance Analytics for CPG Private Label

The combination of economic uncertainty, inflation, and perceived affordability has increased consumer’s willingness to buy and try more p...

Nadir Islam | 12th Apr, 2022,  

The Rise of On-Demand Grocery Delivery after the Pandemic

The Rise of On-Demand Grocery Delivery after the Pandemic

According to Acosta’s report, post-pandemic, 45% of customers prefer online grocery shopping. Learn the rise and trends of the online ...

Varun Sharma | 5th Apr, 2022,  

9 Things to Build a Thriving Fashion eCommerce Brand

9 Things to Build a Thriving Fashion eCommerce Brand

According to the Statista Fashion eCommerce report 2021, the compound annual growth rate (CAGR) for online fashion is predicted to be 10.3% ...

Ankitha Nagaraj | 31st Mar, 2022,  

How VCs and Brand Rollups are using Data for faster Acquisitions

How VCs and Brand Rollups are using Data for faster Acquisitions

Continuous & automated data first brand scouting is the solution to help Brand Rollups & VCs scout for the ideal brand that fit th...

Abhinav Gupta | 3rd Mar, 2022,  

How Restaurants can use QSR Intelligence to Drive Sales

How Restaurants can use QSR Intelligence to Drive Sales

Quick service restaurants are not only about delivering great food. They also have to overcome challenges like delivery, logistics & af...

Saahil Sachdeva | 3rd Mar, 2022,  

UK’s Biggest Sale Days: What we saw in 2021 and trends for 2022

UK’s Biggest Sale Days: What we saw in 2021 and trends for 2022

Customers love discounts, and promotions are the most effective way to attract
shoppers and increase sales during the holiday season a...

Riya Anand | 15th Feb, 2022,  

Valentine’s Day eCommerce Insights

Valentine’s Day eCommerce Insights

Access to these types of real-time digital marketplace insights can enable retailers and brands to make strategic decisions and he...

Akhil Gopi | 11th Feb, 2022,  

What Historical Pricing Data can tell you & how to use it

What Historical Pricing Data can tell you & how to use it

Identify the significance of historical pricing data & how to make the most of it. Maximize your revenue by planning pricing strategies...

Osheen Jain | 11th Feb, 2022,  

How to respond to Negative Online Reviews

How to respond to Negative Online Reviews

Learn how to address negative reviews and nudge customers towards building trust in their products. Find out ways in which you should addres...

Anurima Das | 29th Jan, 2022,  

Best Practices to avoid MAP Violations in 2022

Best Practices to avoid MAP Violations in 2022

MAP is an agreement between distributors and manufacturers about the minimum price resellers can advertise the products. Read the full blog ...

Osheen Jain | 29th Jan, 2022,  

Quick Commerce in 2022: An Era of Hyperlocal Delivery

Quick Commerce in 2022: An Era of Hyperlocal Delivery

Know about the importance of quick commerce or Q-Commerce & its benefits, also read about factors to consider for quick commerce and ho...

Osheen Jain | 25th Jan, 2022,  

Beauty & Grooming Brands that are dominating on Amazon India

Beauty & Grooming Brands that are dominating on Amazon India

Check out the list of brands that dominating on Amazon India in the Beauty and Grooming Industry. Let’s take a look at the list of brands...

Riya Anand | 7th Jan, 2022,  

2021 Cost-Push Inflationary Trends Ran Rampant, Impacting Holiday Discounts

2021 Cost-Push Inflationary Trends Ran Rampant, Impacting Holiday Discounts

Business has been anything but usual this holiday season, especially in the digital retail world. The holiday hustle and bustle historically...

Nadir Islam | 4th Jan, 2022,  

Importance of Image Recognition in the Retail Industry

Importance of Image Recognition in the Retail Industry

Image recognition helps retailers to get more real-time visibility and help to increase sales for their store. Learn more about Image Recogn...

Osheen Jain | 20th Dec, 2021,  

6 Promotional Strategies for the Holiday Season

6 Promotional Strategies for the Holiday Season

Looking for an effective list of Promotional Strategies for this upcoming season? Find the best 6 strategies to increase sales during holida...

Osheen Jain | 15th Dec, 2021,  

Are Your Digital Shelves Prepared for Green Monday?

Are Your Digital Shelves Prepared for Green Monday?

Green Monday falls on the second Monday of December and has historically been one of the greatest sales days of the year for eBay, often att...

Amy Fieber | 13th Dec, 2021,  

Manage Your Supply Chain Like a Pro

Manage Your Supply Chain Like a Pro

Supply chain management will be the success key for brands & retailers. if you want to develop a process that is faster, you have to im...

Anurima Das | 9th Dec, 2021,  

How Brands Boost Sales & Satisfaction on Walmart.com

How Brands Boost Sales & Satisfaction on Walmart.com

The explosive growth of online shopping has forced brands to re-examine their e-commerce processes to stay competitive and profitable. In pa...

Amy Fieber | 8th Dec, 2021,  

Top 7 AI tools for your eCommerce business

Top 7 AI tools for your eCommerce business

7 Artificial Intelligence (AI) and Data Tools for your eCommerce business growth in 2022. Read the blog to know more about Data Warehouse an...

Osheen Jain | 5th Dec, 2021,  

How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics

How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics

As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like o...

Praveen Sheethalnath | 30th Nov, 2021,  

Top 4 ways to optimize content to drive e-commerce sales

Top 4 ways to optimize content to drive e-commerce sales

How to use content to boost your e-commerce sales? Here are the 4 ways of content optimization that will increase your e-commerce sales. Che...

Anurima Das | 29th Nov, 2021,  

Win Search. Win the Digital Shelf this Holiday Season!

Win Search. Win the Digital Shelf this Holiday Season!

Win Search. Win the Digital Shelf this Holiday Season! ...

Riya Anand | 25th Nov, 2021,  

2021 Cyber Weekend Preliminary Insights

2021 Cyber Weekend Preliminary Insights

The exponential growth of eCommerce has forever changed holiday shopping as we know it. What was once led by the launch of Cyber Monday in 2...

Amy Fieber | 23rd Nov, 2021,  

Top 10 Retail Analytics that You Must Know

Top 10 Retail Analytics that You Must Know

Retail Analytics help merchants to understand their customers, how to increase sales, and much more. Here we share 10 facts about retail ana...

Osheen Jain | 19th Nov, 2021,  

How Artificial Intelligence is giving the  Indian Beauty Industry a Facelift

How Artificial Intelligence is giving the Indian Beauty Industry a Facelift

In this article, you will understand how artificial intelligence is helping the Indian beauty industry to give them a boost. ...

Anurima Das | 17th Nov, 2021,  

Gold, Gift Hampers & Gadgets – brands that sparkled this Diwali!

Gold, Gift Hampers & Gadgets – brands that sparkled this Diwali!

Celebrate Diwali with a smile & make this shopping season in India count by purchasing crackers, chocolates & sharing Diwali gift ...

Riya Anand | 12th Nov, 2021,  

Discounts continue to fizzle out on Amazon-Flipkart as e-commerce gathers steam

Discounts continue to fizzle out on Amazon-Flipkart as e-commerce gathers steam

Around 30 percent of electronic products across Amazon and 19 percent across Flipkart continued to be sold without any discount during Octob...

Priyanka Sahay | 3rd Nov, 2021,  

Prioritizing Brand Protection Before the Holiday Rush

Prioritizing Brand Protection Before the Holiday Rush

Counterfeits pose a dangerous threat to any retail brand. Since every single sale is a pivotal branding opportunity, especially for young, b...

Jasmine Glasheen | 29th Oct, 2021,  

Amazon-Flipkart sops war in festive sales fizzles out, shows data

Amazon-Flipkart sops war in festive sales fizzles out, shows data

Discounts may have been scaled down as the e-commerce market matures and the government looks out for alleged malpractices. Radhika Subraman...

Priyanka Sahay | 29th Oct, 2021,  

6 ways Reviews & Ratings can Skyrocket your eCommerce sales

6 ways Reviews & Ratings can Skyrocket your eCommerce sales

Want to know how to skyrocket your eCommerce sales? Here are 6 different ways how Rating, Reviews and Analytics can help you. Click Here to ...

Anurima Das | 26th Oct, 2021,  

Online Halloween Shopping Is Here to Stay – Winning Share of Search

Online Halloween Shopping Is Here to Stay – Winning Share of Search

Lessons from Kroger, Albertson’s, and Safeway’s Optimized Online Positioning    As consumers continue their migration to ...

Karthik Bettadapura | 19th Oct, 2021,  

4 Hacks to improve your online Product Visibility

4 Hacks to improve your online Product Visibility

With online shopping becoming increasingly important for brands, the concept of ‘product visibility’ within this ecosystem has emerged a...

Anurima Das | 5th Oct, 2021,  

How an American QSR (Quick Service Restaurants) improved its Business ROI Food Apps

How an American QSR (Quick Service Restaurants) improved its Business ROI Food Apps

Within months of partnering with DataWeave, a 1000+ store chain QSR was able to achieve a 3X increase in sales with a large food aggregator ...

Abhinav Gupta | 21st Sep, 2021,  

Structured and Unstructured data – Benefits of Big Data

Structured and Unstructured data – Benefits of Big Data

The big buzzword of the decade has got to be data. When the untapped potentials of great data were first discovered, experts started calling...

Shruthi Nair | 17th Sep, 2021,  

Decoding Growth for CPG Brands in India with Data Analytics

Decoding Growth for CPG Brands in India with Data Analytics

It’s been a pivotal year for the CPG industry in India. Consumers were forced to stay at home due to the pandemic, leading to a surge in o...

Aditi Bisht | 1st Sep, 2021,  

“The Rise of Digitally Native Brands (DNVB)”

“The Rise of Digitally Native Brands (DNVB)”

Direct-to-Consumer (D2C), Digitally Native Vertical Brands (DNVB), and brand.com serve as
different variations of a similar concept th...

Shruthi Nair | 24th Aug, 2021,  

Seven tricks to win food wars on food aggregators apps

Seven tricks to win food wars on food aggregators apps

Food aggregators have emerged as a critical channel for Quick Service Restaurant (QSR) chains to grow their business – especially post...

Abhinav Gupta | 19th Aug, 2021,  

G2 recognise DataWeave as Leader and High Performer in 2021.

G2 recognise DataWeave as Leader and High Performer in 2021.

G2 is the world’s leading B2B software and services review platform has named DataWeave the Leader and High Performer in E-Commerce Analyt...

Prasanna Kumar | 5th Aug, 2021,  

Amazon Prime Day Secrets all Brands need to know.

Amazon Prime Day Secrets all Brands need to know.

Prime Day or not, brands need to make sure their Digital Shelf is well stocked, highly discoverable in crowded marketplaces, have the right ...

Riya Anand | 3rd Aug, 2021,  

Amazon Prime Day 2021 Discounts Set Home Leaders Apart

Amazon Prime Day 2021 Discounts Set Home Leaders Apart

Home is where the shopping cart is. After last year’s blistering pace of e-commerce sales growth in the home category, we at DataWeave wan...

DataWeave Marketing | 30th Jul, 2021,  

Prime Day 2021’s Best Fashion Discounts Around the World

Prime Day 2021’s Best Fashion Discounts Around the World

Consumers are moving beyond yoga pants. After a long year of pandemic lockdowns and the casual comfort of a homebody lifestyle, shoppers are...

DataWeave Marketing | 27th Jul, 2021,  

Prep, Prime and Plenish For Prime Day India 2021

Prep, Prime and Plenish For Prime Day India 2021

After demonetization, Covid-19 has probably been one of the worst scenarios for the retail sector in India. The entire nation went into lock...

Aditi Bisht | 26th Jul, 2021,  

Prime Day 2021 Reflected the Global Health & Beauty Category

Prime Day 2021 Reflected the Global Health & Beauty Category

As consumers socialize more this year, retailers around the world are competing for sales in the torrid health & beauty category. That...

DataWeave Marketing | 22nd Jul, 2021,  

Who Won Prime Day 2021’s Consumer Electronics Price War?

Who Won Prime Day 2021’s Consumer Electronics Price War?

Amazon’s Prime Day 2021 global shopping event took place June 21 and 22, 2021 and smashed previous sales records. At DataWeave, we wanted ...

DataWeave Marketing | 20th Jul, 2021,  

Dazzle Dad With Electronics & Home Goods for Father’s Day

Dazzle Dad With Electronics & Home Goods for Father’s Day

This year, shoppers will skip neckties and celebrate Dad with gifts for his home office or man cave.As our personal and professional lives g...

DataWeave Marketing | 16th Jun, 2021,  

As Value Shopping Soars, Pricing Matters More

As Value Shopping Soars, Pricing Matters More

The pandemic’s profound economic impact sparked a surge in value shopping. Between February and December 2020, 10 million Americans lost t...

DataWeave Marketing | 2nd Jun, 2021,  

Food Delivery Gives Moms a Delicious Break On Mother’s Day

Food Delivery Gives Moms a Delicious Break On Mother’s Day

Moms deserve a scrumptious celebration. In time for Mother’s Day, restaurants and their food delivery partners can unburden mothers from t...

DataWeave Marketing | 7th May, 2021,  

This Mother’s Day, Dazzle Moms With These Beauty & Fashion Trends

This Mother’s Day, Dazzle Moms With These Beauty & Fashion Trends

Show moms extra love this year. With Mother’s Day coming up fast, savvy beauty and fashion brands will use this special occasion to inspir...

DataWeave Marketing | 6th May, 2021,  

Similarity matching keeps retailers competitive: Know your rivals

Similarity matching keeps retailers competitive: Know your rivals

Soaring e-commerce growth has made retail more crowded, complex and competitive. Now retailers face an urgent need to keep an eye on more ri...

DataWeave Marketing | 15th Apr, 2021,  

How Brands Make Their Marketing Magnetic

How Brands Make Their Marketing Magnetic

E-commerce is getting crowded. The proliferation of informed shoppers, e-commerce sites, and competitors of all sizes has increased the comp...

DataWeave Marketing | 16th Mar, 2021,  

How Healthy is Your Assortment?

How Healthy is Your Assortment?

In 2021, both consumers and retailers seek better health. The pandemic has inspired consumers and retailers to take better care of their phy...

DataWeave Marketing | 25th Feb, 2021,  

How Brands Boost Their E-Commerce Profitability

How Brands Boost Their E-Commerce Profitability

Brands that protect their bottom line will win online. As global e-commerce smashes sales records, more brands are now taking control over t...

DataWeave Marketing | 17th Feb, 2021,  

[INFOGRAPHIC] 2020: The Year the World Navigated Uncertainty Together

[INFOGRAPHIC] 2020: The Year the World Navigated Uncertainty Together

The start of 2020 brought with it the promise of global economic growth. Markets in the US were on a steady rise we also witnessed demand fr...

Karthik Bettadapura | 19th Jan, 2021,  

AI-Driven Mapping of Retail Taxonomies- Part 2

AI-Driven Mapping of Retail Taxonomies- Part 2

Mapping product taxonomies using Deep Learning In Part 1 we discussed the importance of Retail taxonomy and the applications of mapping reta...

Shwet Kamal Mishra | 13th Jan, 2021,  

Mapping eCommerce Product Taxonomy with AI Pt. 1

Mapping eCommerce Product Taxonomy with AI Pt. 1

Product Taxonomy and its importance in retail Every product on a retail website is categorized in such a way that it denotes where the produ...

Shwet Kamal Mishra | 6th Jan, 2021,  

Black Friday Prices Tempt Health & Beauty Shoppers

Black Friday Prices Tempt Health & Beauty Shoppers

Black Friday looked downright sultry with desirable discounts on health and beauty products. This year, health and beauty sales faced the th...

DataWeave Marketing | 18th Dec, 2020,  

Who Won Black Friday’s Electronics Price War?

Who Won Black Friday’s Electronics Price War?

Electronics have never been hotter. This year’s COVID-19 pandemic created a seismic shift towards tech, directly affecting retailers’ Bl...

DataWeave Marketing | 11th Dec, 2020,  

Black Friday Furniture Prices Inspire Home Makeovers

Black Friday Furniture Prices Inspire Home Makeovers

As most of us stay home for the holidays this year, retailers hope we’ll invest in our nest. The global pandemic ignited sales in the red-...

DataWeave Marketing | 11th Dec, 2020,  

Black Friday Prices Wowed Fashionistas

Black Friday Prices Wowed Fashionistas

Retailers really wanted to dress us up this holiday season. This year’s Black Friday and Cyber Monday fashion pricing trends reflect how r...

DataWeave Marketing | 11th Dec, 2020,  

Country of Origin: E-retailers in India | DataWeave

Country of Origin: E-retailers in India | DataWeave

‘Make in India’ is a headline you’re likely to have seen smeared across newspapers or as campaign rhetoric. E-retailers in India were ...

DataWeave Marketing | 29th Nov, 2020,  

Amazon’s losing its pricing advantage this holiday season

Amazon’s losing its pricing advantage this holiday season

Amazon’s pricing advantage has declined in key categories, compared to last year as we enter 2020’s holiday season. The holidays are her...

DataWeave Marketing | 19th Nov, 2020,  

How Essential Goods Have Shaped Retail Strategies

How Essential Goods Have Shaped Retail Strategies

The rapid evolution in essential goods is rattling retail. That’s because the COVID-19 pandemic has dramatically changed shopping habits a...

DataWeave Marketing | 17th Nov, 2020,  

How E-commerce Brands Build Customer Trust | DataWeave

How E-commerce Brands Build Customer Trust | DataWeave

Brands that build consumer trust will win big as online shopping explodes this year. As the COVID-19 pandemic propels more shoppers online, ...

DataWeave Marketing | 11th Nov, 2020,  

Amazon Great Indian Festival Vs Big Billion Day- Who offered better discounts?

Amazon Great Indian Festival Vs Big Billion Day- Who offered better discounts?

Amazon’s Great Indian sale Vs Flipkarts Big Billion Day sale ...

DataWeave Marketing | 4th Nov, 2020,  

Prime Day 2020: Home categories fuel retail rivalry & desirable discounts

Prime Day 2020: Home categories fuel retail rivalry & desirable discounts

According to our preliminary analysis of Prime Day 2020, Amazon’s rivals offered more generous discounts within Home categories to stay co...

DataWeave Marketing | 27th Oct, 2020,  

How Prime Day 2020 Deals Influenced Retail Pricing Strategies

How Prime Day 2020 Deals Influenced Retail Pricing Strategies

Our preliminary analysis reveals that Prime Day 2020 motivated Amazon’s rivals to offer deeper discounts in key categories to try to make ...

DataWeave Marketing | 22nd Oct, 2020,  

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