The DataWeave Blog

Weaving Stories on Retail and Technology

 

Food Delivery Gives Moms a Delicious Break On Mother’s Day

Moms deserve a scrumptious celebration. In time for Mother’s Day, restaurants and their food delivery partners can unburden mothers from t...

DataWeave Marketing | 7th May, 2021,  

 

This Mother’s Day, Dazzle Moms With These Beauty & Fashion Trends

Show moms extra love this year. With Mother’s Day coming up fast, savvy beauty and fashion brands will use this special occasion to inspir...

DataWeave Marketing | 6th May, 2021,  

 

Similarity matching keeps retailers competitive: Know your rivals

Soaring e-commerce growth has made retail more crowded, complex and competitive. Now retailers face an urgent need to keep an eye on more ri...

DataWeave Marketing | 15th Apr, 2021,  

 

How Brands Make Their Marketing Magnetic

E-commerce is getting crowded. The proliferation of informed shoppers, e-commerce sites, and competitors of all sizes has increased the comp...

DataWeave Marketing | 16th Mar, 2021,  

 

How Healthy is Your Assortment?

In 2021, both consumers and retailers seek better health. The pandemic has inspired consumers and retailers to take better care of their phy...

DataWeave Marketing | 25th Feb, 2021,  

 

How Brands Boost Their E-Commerce Profitability

Brands that protect their bottom line will win online. As global e-commerce smashes sales records, more brands are now taking control over t...

DataWeave Marketing | 17th Feb, 2021,  

 

[INFOGRAPHIC] 2020: The Year the World Navigated Uncertainty Together

The start of 2020 brought with it the promise of global economic growth. Markets in the US were on a steady rise we also witnessed demand fr...

Karthik Bettadapura | 19th Jan, 2021,  

 

AI-Driven Mapping of Retail Taxonomies- Part 2

Mapping product taxonomies using Deep Learning In Part 1 we discussed the importance of Retail taxonomy and the applications of mapping reta...

Shwet Kamal Mishra | 13th Jan, 2021,  

 

Mapping eCommerce Product Taxonomy with AI Pt. 1

Product Taxonomy and its importance in retail Every product on a retail website is categorized in such a way that it denotes where the produ...

Shwet Kamal Mishra | 6th Jan, 2021,  

 

Black Friday Prices Tempt Health & Beauty Shoppers

Black Friday looked downright sultry with desirable discounts on health and beauty products. This year, health and beauty sales faced the th...

DataWeave Marketing | 18th Dec, 2020,  

 

Who Won Black Friday’s Electronics Price War?

Electronics have never been hotter. This year’s COVID-19 pandemic created a seismic shift towards tech, directly affecting retailers’ Bl...

DataWeave Marketing | 11th Dec, 2020,  

 

Black Friday Furniture Prices Inspire Home Makeovers

As most of us stay home for the holidays this year, retailers hope we’ll invest in our nest. The global pandemic ignited sales in the red-...

DataWeave Marketing | 11th Dec, 2020,  

 

Black Friday Prices Wowed Fashionistas

Retailers really wanted to dress us up this holiday season. This year’s Black Friday and Cyber Monday fashion pricing trends reflect how r...

DataWeave Marketing | 11th Dec, 2020,  

 

Country of Origin: E-retailers in India | DataWeave

‘Make in India’ is a headline you’re likely to have seen smeared across newspapers or as campaign rhetoric. E-retailers in India were ...

DataWeave Marketing | 29th Nov, 2020,  

 

Amazon’s losing its pricing advantage this holiday season

Amazon’s pricing advantage has declined in key categories, compared to last year as we enter 2020’s holiday season. The holidays are her...

DataWeave Marketing | 19th Nov, 2020,  

 

How Essential Goods Have Shaped Retail Strategies

The rapid evolution in essential goods is rattling retail. That’s because the COVID-19 pandemic has dramatically changed shopping habits a...

DataWeave Marketing | 17th Nov, 2020,  

 

How E-commerce Brands Build Customer Trust | DataWeave

Brands that build consumer trust will win big as online shopping explodes this year. As the COVID-19 pandemic propels more shoppers online, ...

DataWeave Marketing | 11th Nov, 2020,  

 

Amazon Great Indian Festival Vs Big Billion Day- Who offered better discounts?

Amazon’s Great Indian sale Vs Flipkarts Big Billion Day sale ...

DataWeave Marketing | 4th Nov, 2020,  

 

Prime Day 2020: Home categories fuel retail rivalry & desirable discounts

According to our preliminary analysis of Prime Day 2020, Amazon’s rivals offered more generous discounts within Home categories to stay co...

DataWeave Marketing | 27th Oct, 2020,  

 

How Prime Day 2020 Deals Influenced Retail Pricing Strategies

Our preliminary analysis reveals that Prime Day 2020 motivated Amazon’s rivals to offer deeper discounts in key categories to try to make ...

DataWeave Marketing | 22nd Oct, 2020,  

 

Food Delivery Boom Fuels Competition Among Restaurants

This massive market opportunity makes food delivery an urgent priority for restaurants to stay competitive and solvent during the pandemic. ...

DataWeave Marketing | 30th Sep, 2020,  

 

Introducing the CPG Brand Monitor by DataWeave

As DataWeave continues to engage with brands and manufacturers of all sizes, a consistent theme keeps emerging, “click and collect trackin...

DataWeave Marketing | 26th Aug, 2020,  

 

JioMart Launches Online Grocery Store

JioMart, the online channel for Reliance Retail Limited, launched in December 2019 as a contender in the e-grocery segment. Currently in Ind...

DataWeave Marketing | 26th Aug, 2020,  

 

Market Intelligence Platform with Kenshoo

We’re thrilled to announce that we have teamed up with Kenshoo to offer an integrated marketing solution that combines DataWeave’s digit...

DataWeave Marketing | 22nd Jul, 2020,  

 

Amazon Triples Down on its Private‑label Product Portfolio

Among Amazon’s most prominent and decisive steps in achieving retail dominance over the last few years has been its focus on expanding its...

DataWeave Marketing | 29th May, 2020,  

 

How Apache Airflow Optimizes Complex Workflows in DataWeaveave’s Technology Platform

As successful businesses grow, they add a large number of people, customers, tools, technologies, etc. and roll out processes to manage the ...

Rahul Ramesh | 13th May, 2020,  

 

Coronavirus Outbreak: Impact on E-Commerce Retailers and Consumer Brands

The Coronavirus, otherwise known as COVID-19, has made landfall on U.S. shores. At the time of writing this article, there are over 230 conf...

Karthik Bettadapura | 6th Mar, 2020,  

 

[INFOGRAPHIC] 2019 at DataWeave: Blazing New Trails

As another year comes to a close, we look back at 2019 with fond memories and look forward to the exciting new prospects of 2020. Take a tri...

Karthik Bettadapura | 20th Jan, 2020,  

 

Black Friday 2019 Pricing for Online Furniture

For today’s shoppers, instant gratification is the need of the hour. It’s, therefore, no surprise that furniture e-retail has be...

DataWeave Marketing | 8th Jan, 2020,  

 

Health & Beauty on Black Friday: Analyzing Pricing Strategies of Top U.S. Retailers

We’ve come a long way from face paint and medicinal herbs to multi-billion dollar industries revolving around health and beauty. Customers...

DataWeave Marketing | 19th Dec, 2019,  

 

Fashion on Black Friday: Decoding Pricing Strategies of Top U.S. Retailers

Over the last few Thanksgiving Weekend sales, fashion, what was a category once typically reserved for offline purchases, has evolved into ...

Nadir Islam | 11th Dec, 2019,  

 

Black Friday Sale: Breaking Down Pricing Strategies in Consumer Electronics

Online holiday shopping (Nov-Dec) in the US for 2019 is projected to be $143.7B, a 14.1% increase from 2018. This sets a rather exciting sta...

DataWeave Marketing | 5th Dec, 2019,  

 

Amazon on course for an aggressive Black Friday

The holidays are around the corner and that much awaited holiday cheer, has now become directly proportional to the arrival of an Amazon pac...

DataWeave Marketing | 27th Nov, 2019,  

 

3 Common Problems Brands Face in eCommerce | DataWeave

Over the last three years, I have helped deploy eCommerce analytics solutions for several brands and manufacturers globally. During this tim...

Bradley Keefer | 12th Sep, 2019,  

 

Dataweave – AI-powered Product Matching: The Key to Competitive Pricing Intelligence in eComme

With thousands of products and hundreds of online retailers to choose from, the average modern-day shopper usually compares prices across se...

Sanket Patil | 30th Aug, 2019,  

 

Flaunt Your Deep-Tech Prowess at Bootstrap Paradox Hackathon Hosted by Blume Ventures

When DataWeave was founded in 2011, we set out to democratize data by enabling businesses to leverage public Web data to solve mission-criti...

Vikranth Ramanolla | 1st Aug, 2019,  

 

Prime Day 2019 Fashion: Were the Deals as Attractive as the Merchandise?

Target and Walmart offered more appealing discounts than Amazon during Prime Day 2019. Statista estimates that e-commerce fashion accounted ...

DataWeave Marketing | 29th Jul, 2019,  

 

Online Furniture Pricing Strategies on 2019 Prime Day

Just as with electronics, other retailers actually offered far better discounts than Amazon during Prime Day 2019. Online furniture sales ha...

DataWeave Marketing | 24th Jul, 2019,  

 

A Study of Deals on Amazon Prime Day 2019 | DataWeave

Our preliminary analysis reveals that Prime Day 2019 had other retailers offering better deals than Amazon in many cases. As Prime Day exten...

DataWeave Marketing | 22nd Jul, 2019,  

 

The Importance of Pricing Parity for Brands

With bricks-and-mortar stores steadily increasing their online presence, the balancing act of pricing online and in-store is now more import...

Michael Gamage | 20th Jun, 2019,  

 

Compete Profitably in Retail: Leveraging AI-Powered Competitive Intelligence at Massive Scale

AI is everywhere. Any retailer worth his salt knows that in today’s hyper-competitive environment, you can’t win just by fighting hard &...

Krishnan Thyagarajan | 13th Jun, 2019,  

 

6 Smart Pricing Strategies for eCommerce Success

Over the last decade, the proliferation of e-commerce and the consequent surge in competitiveness among retailers has brought focus to one o...

Shailendra Nagarajan | 24th May, 2019,  

 

Retailers Adopt Aggressive Private Label Pricing Strategies in CPG

Nine out of 10 leading retailers price their private label products lower than the average prices of their respective categories, reveals th...

DataWeave Marketing | 29th Mar, 2019,  

 

2018 at DataWeave: A Year of Prolific Success and Growth

As we enter 2019, in the backdrop of DataWeave’s unprecedented growth and success, we decided to take a breath and look back at some of th...

Karthik Bettadapura | 22nd Jan, 2019,  

 

Thanksgiving Weekend Sale: How Top US Consumer Brands Fared

Online retailers in the US have enjoyed an impressive turnover during 2018’s Thanksgiving weekend sale. Over the last few weeks, DataW...

DataWeave Marketing | 10th Jan, 2019,  

 

Consumer Electronics Prices During the Holidays

Consumer electronics has always been one of the most popular product categories for consumers during the Thanksgiving weekend sale each year...

DataWeave Marketing | 21st Dec, 2018,  

 

A Study of Fashion Retail Pricing Across Thanksgiving, Black Friday and Cyber Monday 2018

The biggest holiday sale event of the western retail calendar — the Thanksgiving weekend sale, which includes Thanksgiving Day, Black ...

DataWeave Marketing | 20th Dec, 2018,  

 

Decoding Alibaba’s Singles Day Sales | DataWeave

An average of $11.7 million per second was the rate at which Alibaba clocked $1 billion in sales during the first 85 seconds of Singles’ D...

DataWeave Marketing | 12th Dec, 2018,  

 

CEO Speak: Serving the US Market, Hiring the Right Talent, And More

Recently, Karthik Bettadapura, Co-founder & CEO at DataWeave, was interviewed by Vishal Krishna, Business Editor at YourStory, in the Ba...

DataWeave Marketing | 7th Dec, 2018,  

 

Evolution of Amazon’s US Product Assortment | DataWeave

As with many other product categories, Amazon has made a significant incursion in Apparel — a key battleground category in retail today. R...

DataWeave Marketing | 21st Nov, 2018,  

 

Inside India’s eCommerce Battle: Attractive Offers Usher In The Festive Season

It’s festival season in India again and shoppers took advantage of aggressive cutthroat competition between Indian online retailers to dri...

DataWeave Marketing | 13th Nov, 2018,  

 

Evaluating the Influence of Learning Models | DataWeave

Natt Fry, a renowned thought leader in the world of retail and analytics, published recently an article expounding the value and potential o...

DataWeave Marketing | 11th Oct, 2018,  

 

Prime Day Sale: Unraveling the Highs and Lows of Amazon’s Flagship Event

Another year, another round of media frenzy, and another set of records broken. In only three years, Amazon’s Prime Day has evolved into o...

DataWeave Marketing | 30th Jul, 2018,  

 

How to Win the Coveted Amazon Buy Box | DataWeave

Did you know that over 80% of purchases on Amazon.com is via the buy box? While Amazon is all the rage today, raking in 43% of all eCommerce...

Nadir Islam | 14th May, 2018,  

 

Clearance Sale Analysis: Retailing Woes Stagger H&M and Toys “R” Us

Confidence amongst retailing analysts was rocked last month by two successive announcements. H&M’s most recent quarterly report, which...

DataWeave Marketing | 30th Apr, 2018,  

 

Recognize Product Attributes with AI-Powered Image Analytics

Anna is a fashionista and a merchandise manager at a large fast-fashion retailer. As part of her job, she regularly browses through the Web ...

Anshul Garg | 16th Apr, 2018,  

 

Study of Brand Inconsistency in Furniture eCommerce

From initially lagging well behind early high-penetration categories such as consumer electronics, books, and apparel, furniture is now emer...

DataWeave Marketing | 29th Mar, 2018,  

 

Amazon’s Fashion & Apparel Product Assortment | DataWeave

Apparel remains one of the key battleground categories in retail today, and like in most other product categories, Amazon has made significa...

DataWeave Marketing | 21st Mar, 2018,  

 

What Retailers Can Learn from the Lowe’s Board Announcement

Last Friday, Reuters published, “Home Improvement chain Lowe’s said it has nominated two independent board members and plans to add a th...

Natt Fry | 30th Jan, 2018,  

 

Dataweave – CherryPy vs Sanic: Which Python API Framework is Faster?

Rest APIs play a crucial role in the exchange of data between internal systems of an enterprise, or when connecting with external services. ...

Rahul Ramesh | 24th Jan, 2018,  

 

Boxing Day Sale: How UK’s Top Retailers and Brands Fared

Following a successful Black Friday in November, the United Kingdom geared up for the 2017 Christmas season in December. Analysts estimate t...

DataWeave Marketing | 19th Jan, 2018,  

 

[INFOGRAPHIC] 2017 at DataWeave: A Year in Retrospect

And that’s a wrap! Another exciting year done and dusted, in which DataWeave continued to execute strongly through accelerated revenue gro...

Karthik Bettadapura | 11th Jan, 2018,  

 

Myntra Leads End of Year Promotions in Fashion

Following three back-to-back mega-sale events leading up to Diwali, India’s eCommerce companies once again opened the discount floodgates ...

DataWeave Marketing | 5th Jan, 2018,  

 

Tracing Lazada’s Pricing Across the Month-Long Online Revolution Sale

Commencing on the 11th of November and ending just a few days ago on the 12th of December, Southeast Asia’s biggest sale event, the Lazada...

DataWeave Marketing | 26th Dec, 2017,  

 

Consumer Packaged Goods Join The Black Friday Blitz

While the Thanksgiving weekend sale, which includes Black Friday and Cyber Monday, is famous for attractive offers across all consumer categ...

DataWeave Marketing | 12th Dec, 2017,  

 

Thanksgiving, Black Friday and Cyber Monday Parade Discounts in Fashion

Fashion has always been one of the great engines of retail, and two of its iconic sale events are Thanksgiving and Black Friday. While Black...

DataWeave Marketing | 2nd Dec, 2017,  

 

[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up

Alibaba may have raked in some $25 billion on Singles’ Day in the largest one-day sales turnover ever. In the Western world, however, Blac...

DataWeave Marketing | 29th Nov, 2017,  

 

Walmart’s Online Pricing Analysis | DataWeave

In an increasingly competitive retail landscape and facing intense margin pressures, improving the profitability of online commerce is a gro...

Natt Fry | 27th Nov, 2017,  

 

Alibaba’s Singles Day Sale: Decoding the World’s Biggest Shopping Festival

$17.5 million every 60 seconds. That’s the volume of sales Alibaba generated on 11.11, or Singles Day. This mammoth event, decisively the ...

DataWeave Marketing | 24th Nov, 2017,  

 

Under the Microscope: Lazada’s 11.11 Online Revolution Sale

Lazada’s signature event, Online Revolution, is a month-long sale extravaganza that commenced with a Mega Sale on 11 November, and culmina...

DataWeave Marketing | 23rd Nov, 2017,  

 

Black Friday Sales Season: How US Retailers Are Gearing Up

In today’s rapidly evolving online and mobile worlds, few things encapsulate the competitive nature of the online retail battlefield like ...

DataWeave Marketing | 14th Nov, 2017,  

 

Our Analysis of Diwali Season Sales

As the battle of the Indian eCommerce heavyweights continues to accelerate, we have witnessed three separate sale events compressed into the...

DataWeave Marketing | 25th Oct, 2017,  

 

Top 5 Drivers of Successful eCommerce | DataWeave

Retail has undergone a dramatic transformation over the last decade. Once dominant retailers are today being given a run for their money ami...

Kirtana Suri | 17th Oct, 2017,  

 

Festive Season Sale: Who’s Winning the Great Indian eCommerce Battle?

In the lead up to October’s Diwali celebrations, almost all major Indian e-retailers had announced mammoth sale events for last week. Resu...

DataWeave Marketing | 27th Sep, 2017,  

 

Analysis of Target’s Discount Strategy

Earlier this year, we witnessed Amazon and Walmart going head to head in a CPG goods price war of fluctuating intensity that soon rippled ou...

DataWeave Marketing | 22nd Sep, 2017,  

 

Amazon’s Whole Foods Pricing Strategy Analysis | DataWeave

Amazon.com, America’s retail behemoth, dominated headlines in August when it completed its acquisition of Whole Foods in early August 2017...

DataWeave Marketing | 7th Sep, 2017,  

 

The Role of Competitive Intelligence in Modern Retail

When retailers today look to compete in the cutthroat world of online commerce, they face several challenges unique to the nature of modern ...

DataWeave Marketing | 28th Aug, 2017,  

 

Video: Using Product Images to Achieve Over 90% Accuracy in Matching E-Commerce Products

Matching images is hard! Images, intrinsically, are complex forms of information, with varying backgrounds, orientations, and noise. Develop...

DataWeave Marketing | 9th Aug, 2017,  

 

Was Amazon’s Prime Day Sale Really That Big a Deal?

Hint: Only in some product categories Amazon’s Prime Day sale, the first-of-its-kind in India, made a conspicuous splash across the media ...

DataWeave Marketing | 1st Aug, 2017,  

 

Build Monitoring Dashboards with Probabilistic Data Structures

As a provider of Competitive Intelligence as a Service to retailers and consumer brands, DataWeave aggregates and analyses hundreds of milli...

Rahul Ramesh | 7th Jul, 2017,  

 

Implement a Machine-Learning Product Classification System

For online retailers, price competitiveness and a broad assortment of products are key to acquiring new customers, and driving customer rete...

Ankush Bhalotia | 22nd Jun, 2017,  

 

Advantage Flipkart: The Motives Behind Acquiring eBay India

Flipkart recently acquired eBay’s India business in an announcement that made a huge splash across the country. With Flipkart already havi...

Amit Tripathi | 16th May, 2017,  

 

Baahubali 2: Dissecting 75,000 Tweets to Uncover Audience Sentiments

Why did Katappa kill Baahubali? Two years ago, not many would have foreseen this sentence capturing the imagination of the country like it h...

Byom Kesh Jha | 5th May, 2017,  

 

How to Survive the Loss of Brick & Mortar Retail Stores

For years, the consumer electronics chain Radioshack has endeavored to stay alive in our ever-changing world. Despite their efforts, they ha...

DataWeave Marketing | 27th Apr, 2017,  

 

2016 the year that was

As they say, “a peek into the past can reveal quite a bit about the future”; the year end perhaps presents an ideal time to reflect on t...

Karthik Bettadapura | 3rd Jan, 2017,  

 

Dissonance in Online MRP Prices Across Retailers | DataWeave

We all know, online shopping offers a lot of benefits to shoppers. Apart from the convenience it offers access to a wide-assortment base and...

DataWeave Marketing | 13th Dec, 2016,  

 

DataWeave Wins 2016 BI Software Awards From FinancesOnline

After a thorough assessment of our product FinancesOnline, a well-known software review platform and SaaS leads generation source, awarded...

DataWeave Marketing | 8th Dec, 2016,  

 

Smart Practices for Pricing Products

Top pricing strategies for online retailers “When it comes to retail markets, law of one price is no law at all” — Hal Varian Hal ...

DataWeave Marketing | 6th Dec, 2016,  

 

PriceWeave

Social media can be defined as virtual communities and networks, where social interaction takes place among people and a wide variety of co...

DataWeave Marketing | 31st May, 2016,  

 

Introducing the new PriceWeave

PriceWeave provides Competive Intelligence for eRetailers, brands, and manufacturers. Competitive Intelligence helps businesses understand ...

DataWeave Marketing | 31st May, 2016,  

 

Benefits of Competitive Marketing Intelligence | DataWeave

In the aggressive business of online retail every detail you know about your competitor gives you an edge over them. To help you stay ahead ...

DataWeave Marketing | 31st May, 2016,  

 

Why Price Intelligence is Critical for Retailers

[This is Part 2 of a series of posts on Competitive Intelligence for Retail. Find the previous post here.] Competitive pricing is arguably ...

DataWeave Marketing | 31st May, 2016,  

 

7 Features of an Effective Price Intelligence Tool | DataWeave

[This is Part 3 of a series of posts on Competitive Intelligence for Retail. Find the previous posts here: Part 1 and Part 2....

DataWeave Marketing | 31st May, 2016,  

 

Dataweave – Smartphones vs Tablets: Does size matter?

Smartphones vs Tablets: Does size matter? We have seen a steady increase in the number of smartphones and tablets since the last five years...

DataWeave Marketing | 4th Aug, 2015,  

 

Why is Product Matching Difficult? | DataWeave

Product Matching is a combination of algorithmic and manual techniques to recognize and match identical products from different sources. Pro...

DataWeave Marketing | 4th Aug, 2015,  

 

How Colors Influence Consumer Buying Patterns | DataWeave

Research shows that the colour of the clothes we wear significantly affect our day to day lives. For instance wearing black might help ...

DataWeave Marketing | 4th Aug, 2015,  

 

Tips on How to Price Your Products | DataWeave

Picture this. You’re approaching the biggest sale of the year for your business, the number of offerings are ever growing and your competi...

DataWeave Marketing | 4th Aug, 2015,  

 

Benefits of Assortment Intelligence

In retail, product assortment plays a critical role in selling effectively. It impacts the everyday decision making of category managers, br...

DataWeave Marketing | 4th Aug, 2015,  

 

Analyzing Social Trends Data from Google & YouTube

In today’s world dominated by technology and gadgets, we often wonder how well a particular product or technology is being perceived by so...

DataWeave Marketing | 4th Aug, 2015,  

 

How to Build a Twitter Sentiment Analysis App Using R

Twitter, as we know, is a highly popular social networking and micro-blogging service used by millions worldwide. Each status or tweet as we...

DataWeave Marketing | 4th Aug, 2015,  

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