Posts on Strategy

Learn how Digital Shelf Analytics (DSA) enhances Marketing Mix Modeling (MMM). Bridge data gaps for real-time insights and improved ROI. ...

Maximize profits with accurate pricing intelligence. Learn how AI dramatically improves your competitive match rates and gives you an edge o...

Is unrefined price data hurting your retail strategy? Discover how to transform raw data into strategic assets for smarter pricing and incre...

Gaining search rankings on Amazon can be a challenge. Here are 10 tactics to help brands win better visibility on Amazon search results. ...

Share of Media can give brands a competitive edge. Learn how this essential metric extends the focus beyond Share of Search. ...

Learn retail strategies to maintain profit margins and customer loyalty despite unstable egg prices. ...

In 2025, both consumers and retailers continue to prioritize better health – albeit with evolving definitions and expectations. The pa...

Unlock transparent pricing strategies with DataWeave! Elevate accuracy, freshness, and coverage in competitive intelligence. Manage matches ...

With thousands of products and hundreds of online retailers to choose from, the average modern-day shopper usually compares prices across se...

Unlock how Digital Shelf Analytics KPIs like content quality, share of search, stock availability, heighten impressions, clicks, and sales, ...

As inflation hits another 40-year high at 9.1 percent, U.S. consumers geared up for their first sign of hope and relief in the form of antic...

How much have you heard about the house of brands strategy? Find out here the strategies, advantages & challenges companies face in sca...

As inflation continues to hike costs for consumers and supply chains challenge them to maintain loyalty, there is still an active audience w...

11 Reasons why eCommerce business fails · Poor customer service · Inadequate Pricing · Not targeting the right audience · Slow site spee...

The combination of economic uncertainty, inflation, and perceived affordability has increased consumer’s willingness to buy and try more p...

In the age of a mature eCommerce and omni-channel retail ecosystem, pricing is the premier competitive battleground. It’s both the big...

Customers love discounts, and promotions are the most effective way to attract
shoppers and increase sales during the holiday season a...

Business has been anything but usual this holiday season, especially in the digital retail world. The holiday hustle and bustle historically...

Green Monday falls on the second Monday of December and has historically been one of the greatest sales days of the year for eBay, often att...

The explosive growth of online shopping has forced brands to re-examine their e-commerce processes to stay competitive and profitable. In pa...

As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like o...

Within months of partnering with DataWeave, a 1000+ store chain QSR was able to achieve a 3X increase in sales with a large food aggregator ...

Prime Day or not, brands need to make sure their Digital Shelf is well stocked, highly discoverable in crowded marketplaces, have the right ...

Show moms extra love this year. With Mother’s Day coming up fast, savvy beauty and fashion brands will use this special occasion to inspir...

E-commerce is getting crowded. The proliferation of informed shoppers, e-commerce sites, and competitors of all sizes has increased the comp...

The start of 2020 brought with it the promise of global economic growth. Markets in the US were on a steady rise we also witnessed demand fr...

According to our preliminary analysis of Prime Day 2020, Amazon’s rivals offered more generous discounts within Home categories to stay co...

Our preliminary analysis reveals that Prime Day 2020 motivated Amazon’s rivals to offer deeper discounts in key categories to try to make ...

This year, homebound consumers crave the convenience of food delivery.Growing 20% since 2015, restaurant delivery has sparked intense rivalr...

JioMart, the online channel for Reliance Retail Limited, launched in December 2019 as a contender in the e-grocery segment. Currently in Ind...

We’re thrilled to announce that we have teamed up with Kenshoo to offer an integrated marketing solution that combines DataWeave’s digit...

Among Amazon’s most prominent and decisive steps in achieving retail dominance over the last few years has been its focus on expanding its...

The Coronavirus, otherwise known as COVID-19, has made landfall on U.S. shores. At the time of writing this article, there are over 230 conf...

As another year comes to a close, we look back at 2019 with fond memories and look forward to the exciting new prospects of 2020. Take a tri...

Over the last three years, I have helped deploy eCommerce analytics solutions for several brands and manufacturers globally. During this tim...

Target and Walmart offered more appealing discounts than Amazon during Prime Day 2019. Statista estimates that e-commerce fashion accounted ...

Just as with electronics, other retailers actually offered far better discounts than Amazon during Prime Day 2019. Online furniture sales ha...

Our preliminary analysis reveals that Prime Day 2019 had other retailers offering better deals than Amazon in many cases. As Prime Day exten...

With bricks-and-mortar stores steadily increasing their online presence, the balancing act of pricing online and in-store is now more import...

AI is everywhere. Any retailer worth his salt knows that in today’s hyper-competitive environment, you can’t win just by fighting hard &...