Market Intelligence Platform with Kenshoo

Market Intelligence Platform with Kenshoo

22nd Jul, 2020


By DataWeave Marketing

We’re thrilled to announce that we have teamed up with Kenshoo to offer an integrated marketing solution that combines DataWeave’s digital shelf analytics and commerce intelligence platform with Kenshoo’s ad automation platform. This in turn, provides better recommendations on promotions to retailers and consumer brands.

As e-commerce surges, consumer brands can now promote their products through retail-intelligent advertising. Product discoverability, content audit, and availability across large marketplaces can be critical to a brand’s success. Using DataWeave’s digital shelf solutions, Kenshoo now can offer marketers greater visibility into a brand’s performance.

Even large retailers and agencies can use our commerce intelligence platform to improve their price positioning, address category assortment gaps, and more.  

Through this partnership, Kenshoo – a global leader in marketing technology, can help its significant base of consumer brands and retailers invest their marketing dollars intelligently and in a timely manner.

At DataWeave, we have constantly strived to bring in a holistic approach to help our customers optimize their online sales channels. This partnership furthers our resolve in this direction. As we collectively strive to adjust to a post-COVID-19 world, we are observing an acceleration towards digital commerce. This acceleration and change in consumer behavior is going to be a lasting change, creating significant growth opportunities for both DataWeave and Kenshoo.

With this partnership, we look forward to helping our customers make timely, intelligent, and data-driven decisions to grow their business.

- DataWeave Marketing
22nd Jul, 2020

Brand Perception Brands Company E Commerce Strategy

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